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With popular attractions busier than ever and timed ticketing now commonplace, accessing attraction tickets is a growing challenge for tour operators
The finalists are in for the second North American edition of the Arival TourReview Spotlight Awards. See the complete list of finalists here!
The OTA has informed suppliers it is removing most self-guided tours, a blow to a category segment that has risen rapidly with the rise of AI
The Arival Spotlight Awards are back for a second year to recognize experience operators and innovators. Now open for nominations across six categories
Distribution Strategy
From optimizing your presence on Online Travel Agencies (OTAs) for higher rankings to choosing a channel manager, understanding these dynamics is key to your business’s success.
The OTA’s latest product release offers operators more features for analytics and product and pricing management
With the recent release of Viator Accelerate 2.0, operators weigh in on the pros and cons of the program, and how they’re changing their strategies to adapt to the rapid growth of Viator and other OTAs. We also get Viator’s response to some common concerns
Like it or not, Online Travel Agencies (OTAs) are the fastest growing channel in the recovery, and they can have a significant impact on your business. OTAs can provide a steady stream of bookings, but their high commissions and terms and conditions can also pose challenges to operators. In this session, we'll delve into the…
The complete guide to channel management, including strategies for operators of tours, activities and attractions, and a directory of channel manager vendors to help operators and distributors evaluate potential partners
Marketing with Google
Learn how to leverage Google Things to do, advanced search, SEO, and AI capabilities to boost your marketing efforts and grow your business
We put Google’s Director of Product, Emmanuel Marot, in the hot seat on AI to discuss how Gemini decides which experiences to recommend to travelers
AI is poised to change how travelers search online. What does this mean for SEO and how should you adapt your digital marketing strategy? We delved into this topic with Propellic’s Brennen Bliss at Arival 360 | Orlando 2023
Google's Colin Keogh illustrates the importance and best practices for creating your Google Business Profile (GBP). Once you have your profile page set up, you're ready to be listed as part of Google Things to do. This session walks you through how to create your GBP, how to manage / optimize your profile, and how…
More than half of all tour, activity and attraction travelers post on social media and write online reviews about their experiences. Here’s a deep dive into who is posting, where they’re posting, how it’s changed since 2019, and why it matters to tour, activity and attraction operators.
Tourism Trends
Whether it’s why they’re traveling, what they’re searching for, when they’re looking at traveling, or how they want to travel, tourism trends are constantly changing, keep up to date here!
Majority of U.S. outdoor adventure & activity travelers in 2024 are motivated by the thrill of trying something new, latest Arival research finds
Inside the mind of the U.S. outdoor adventure and activities traveler: who they are, what they want, and how they choose, book and share in 2024 By: Anne Failing, Stephen Joyce & Douglas Quinby
From featured sessions on AI & innovation to conversations with industry leaders & award-winning operators, here are the top themes from the latest Arival
As performing arts and sporting events drive tourism, Arival research looks at traveler booking preferences and finds mobile ticketing is their top choice