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Wednesday, October 12 2022 | 10:30 AM PDT*

Attractions 2022 Las Vegas

The Industry Weighs In: A Hot Topics Town Hall

From lockdown to recovery to recession and uncertainty, from distribution and dynamic pricing to timed ticketing and channel management, visitor attractions and large tour operators have had plenty to contend…

Wednesday, October 12 2022 | 10:30 AM PDT*

Marketing 2022 Las Vegas

Optimize Your Marketing for Repeat Referral Customers

Business owners know referral and repeat (R&R) bookings are essential to a profitable business, yet many tour, activity and attraction operators don’t do marketing for R&R bookings. In knowing that…

Tuesday, October 11 2022 | 16:00 PM PDT*

Attractions 2022 Las Vegas

The Google View on Things to do

It’s been one of the most talked-about topics in tours, activities and attractions: Google’s major foray into experiences with Google Things to do. This talk and Q&A from the head…

Tuesday, October 11 2022 | 14:00 PM PDT*

Operator Business Tips 2022 Las Vegas

Channel Management: Strategy & Technology

It’s been a much-debated and often misunderstood buzzword of the past few years: channel management. This workshop breaks down what it is, what it isn’t, how to evaluate whether your…

Tuesday, October 11 2022 | 11:45 AM PDT*

Marketing 2022 Las Vegas

The Importance of Building Your Brand

For decades, Virgin has been one of the most iconic global brands, known for its superior quality, disruptive spirit, and penchant for making all experiences extraordinary. Led by Virgin Experience…

Tuesday, October 11 2022 | 10:45 AM PDT*

Marketing 2022 Las Vegas

From Viewers to Visitors: How to Use Vertical Videos on Instagram and TikTok to Convert Millions of Clicks into Customers

How did Justin Buzzi (kayak tour operator) go from 577k video views to 38 million in less than 6 months? Learn from video expert, Justin Buzzi, and social strategist, Samantha…

Tuesday, October 11 2022 | 10:45 AM PDT*

Marketing 2022 Las Vegas

Generating Bookings with SEO: What You’ve Been Doing Wrong

Tired of publishing content that can't compete with the big OTAs? This workshop walks through intelligent SEO tactics to help you develop content that drives bookings. We'll discuss the most…

Tuesday, October 11 2022 | 09:00 AM PDT*

Attractions 2022 Las Vegas

A Fireside Chat with Ben Drew, President, Viator

Tours and activities’ largest online travel agency has come back strong in 2022. We’ll sit down with Ben Drew to discuss the state of the industry, key post-pandemic traveler trends,…

Tuesday, October 11 2022 | 09:00 AM PDT*

Technology 2022 Las Vegas

The Future of Discovery

Travel’s traditional path to purchase – search → shop → buy – is giving way as new media, creators and channels change how travelers discover, choose and experience. This talk…

Monday, May 9 2022 | 14:20 PM GST

Technology 2022 Dubai

Google Things to Do (and What It Means to You)

The world’s biggest search engine has taken a big step into the Best Part of Travel with Google Things to Do, a new initiative that presents attraction and experience ticket…

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