Related Sessions
Tuesday, October 11 2022 | 11:00 AM PDT*
A Universal View
The sales leader for one of the world’s leading theme park brands shares his vision for the future of visitor attraction technology, distribution, pricing and more in this wide-ranging presentation…
Tuesday, October 11 2022 | 10:45 AM PDT*
From Viewers to Visitors: How to Use Vertical Videos on Instagram and TikTok to Convert Millions of Clicks into Customers
How did Justin Buzzi (kayak tour operator) go from 577k video views to 38 million in less than 6 months? Learn from video expert, Justin Buzzi, and social strategist, Samantha…
Tuesday, October 11 2022 | 10:45 AM PDT*
Generating Bookings with SEO: What You’ve Been Doing Wrong
Tired of publishing content that can't compete with the big OTAs? This workshop walks through intelligent SEO tactics to help you develop content that drives bookings. We'll discuss the most…
Tuesday, October 11 2022 | 09:00 AM PDT*
A Fireside Chat with Ben Drew, President, Viator
Tours and activities’ largest online travel agency has come back strong in 2022. We’ll sit down with Ben Drew to discuss the state of the industry, key post-pandemic traveler trends,…
Tuesday, October 11 2022 | 09:00 AM PDT*
The Secret to Scaling
Every business starts small, but most tour and activity operators stay small. How do some find their path to scaling success while so many fail to expand? Strategic growth specialist…
Wednesday, February 2 2022 | 15:45 PM
The Great Google Debate
Google is claiming its stake in the Best Part of Travel with its new Things To Do initiative. Is this good for operators, distributors, travelers? Or is it just good…
Wednesday, February 2 2022 | 11:20 AM
Google Things to do – what it is, and what you should be doing about it right now
Google's 2021 release of their Things to do product is a very exciting step for our industry, offering free direct traffic to Operators. Getting your listings set up, and optimizing…
Thursday, June 10 2021 | 11:45 AM ESt
The Digital Journey: How Travelers Discover, Research & Book Multi-Day Experiences
Multi-day experiences are typically complex, big-ticket purchases that have long defied online buying. But that has been changing – and it’s poised to change only more. This short talk walks…
Thursday, June 10 2021 | 11:20 AM EST
SEO Essentials for Multi-Day Operators
A critical component of every tour operator’s digital presence is how they appear in organic search. But with the world of SEO and Google algorithms changing so rapidly, it can…
Thursday, June 10 2021 | 11:15 AM EST
How to Respond to Custom Quote Requests
It’s one of the biggest unspoken weaknesses for operators offering custom tours: responding to quote requests. Every operator does it differently. But what do your customers really want? And what…