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Thursday, June 10 2021 | 11:00 AM EST

Operations 2021 Accel - The Multi-Day Tours Forum

Solving the Pain of Payments

Payments are one of the biggest challenges that every tour operator faces, both small and large, both custom or scheduled tours. This session will teach you how to  minimize expensive…

Wednesday, June 9 2021 | 12:20 PM EST

Marketing 2021 Accel - The Multi-Day Tours Forum

Digital Marketing for Multi-Day Operators

If you want to grow direct bookings for your tour operation, digital marketing is essential. This workshop walks through the essentials of online performance marketing campaigns, covering search engine marketing…

Wednesday, June 9 2021 | 11:45 AM EST

Operations 2021 Accel - The Multi-Day Tours Forum

The Wow Factor: The Formula for Creating Moments that Guests Remember

You can’t change bad weather or unexpected traffic...but can you can balance the unpredictable with a few well-placed, impactful moments. In this session, you’ll learn to identify, amplify and manufacture…

Wednesday, June 9 2021 | 11:00 AM EST

Distribution 2021 Accel - The Multi-Day Tours Forum

How to Choose Your Tech (and Not Spend a Million Bucks)

With all too many tour booking systems, online booking engines, itinerary builders, and quote development tools, multi-day tour operators – both inbound and outbound – face many tough questions when…

Wednesday, June 9 2021 | 11:00 AM EST

Operations 2021 Accel - The Multi-Day Tours Forum

Multi-day Goes Digital: Designing the New Customer Experience

More and more multi-day operators are focusing on growing direct online bookings, but this is no easy task for tour operators selling complex, multi-component tours. In this talk, Intrepid Travel’s…

Monday, May 17 2021 | 21:00 PM EST

Marketing 2021 Accel - Direct Booking MasterClass

Earned Media through Photos and Social Channels

While earned media may seem like a complicated topic, in reality it’s quite simple. In this session, we’ll help you answer those questions to understand how you can be leveraging…

Monday, May 17 2021 | 21:00 PM EST

Operations 2021 Accel - Direct Booking MasterClass

Revenue Expansion with Direct Booking Automation Tools

This unit highlights different automations that can drive more direct bookings. Instances of these concepts in ecommerce will be reviewed along with specific examples in use in the tours, activities…

Monday, May 17 2021 | 21:00 PM EST

Marketing 2021 Accel - Direct Booking MasterClass

Double Your Impact: Leveraging Influencers as Content Creators

Influencers are more than the sum of their followers. They are talented content creators who can amplify high-quality, evergreen content that can mobilize your target audience to act. And best…

Monday, May 17 2021 | 20:00 PM EST

Marketing 2021 Accel - Direct Booking MasterClass

How do you know if your paid ad campaigns are converting clicks into bookings and at what acquisition cost

This class will take a deep dive into how to measure the ROI performance of your campaigns, how to calculate your return on ad spend and a secret weapon that…

Monday, May 17 2021 | 20:00 PM EST

Marketing 2021 Accel - Direct Booking MasterClass

Conversion Rate Optimization

Conversion rate optimization (CRO) is the practice of increasing the percentage of users who perform a desired action on a website. Desired actions can include purchasing a product, clicking 'add…

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